Charity Programme

Since 2015, Farrer has supported over 50 global charities apply for and generate results via the Google Ads Grant.


One of 7 certified Google Ad Grant professionals in the UK we’ve developed an affordable programme to support charities big and small achieve their goals via digital marketing.


What Is The Google Grant?

The Google Ads Grant is a wonderful free resource available to charities. $10,000 (approx £8,000) per month to spend on Google Ads gives charities the opportunity to appear at the top of Google search results when someone is searching for their cause.

We take care of the application for you.

Who For & Does it work?

Any legitimate charity will be approved as long as they have a website that is up to scratch. By this, I mean that the website must be secured, load quickly and not contain broken links.

The Google Ad Grants program can have a significant impact on charities by helping them to raise awareness of their cause, engage with their target audience, and drive website traffic and donations.

what do farrer do?

Farrer is a proven performer, having been an early inductee to the Google Ad Grants Certified Professionals programme and possessing over six years of experience working with numerous charities across different sectors. Our approach focuses on understanding what matters most to each charity, whether it's membership, recruitment, workshops, donation campaigns, individual projects, ticket sales, or webinar bookings.

Our dedicated account managers work closely with our clients to achieve results, both through the grant and paid media. We provide a bespoke monthly report that highlights the performance of each campaign, broken down by key metrics.

Please don't hesitate to reach out to us to learn more about how we can support your organisation.

Group 3475

Tusk is incredibly grateful for Farrer Digital’s support, which has been instrumental in helping us make the most of our Google Ad Grant. The team there have been very attentive at working out how to grab people’s attention most effectively from who we are and what we do. They have extended Tusk’s reach to the digital community at an important time in the charity’s growth.

Chief Executive, Tusk



Fair ways

Surfers Against Sewage

Bournemouth Symphony Orchestra


Our Packages

We offer 3 tier of support for charities and look forward to seeing how we can help you.

We Deliver Results

Send us a message, we look forward to talking.

Farrer Digital

10 York Road

Oliver Farrer

+44 (0)7792 312941